Fintech vs. Agtech
submitted 2 months, 1 week ago by leaf_agriculture

What can Agtech learn from the success of Fintech? Four observations to consider, including how focus on user experience may be a competitive advantage.

akh_agriculture 0 points posted 2 months, 1 week ago

Data and trust go hand in hand, and the ag industry is no exception. Great article. I particularly liked this statement: “Farmers are more likely to closely follow recommendations generated by their ag data software than those provided by outside service providers” which highlights the opportunity available if growers trust their software partners.

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